Market Reports

Most incentive programs don’t fail at launch—they die at week three. After the initial buzz fades, progress becomes invisible, reinforcement evaporates, and portal‑based models crumble because participants won’t keep logging in. The report shows that bigger rewards can’t fix this; only strong mechanics, pushed engagement, and engineered momentum can sustain participation. The message is blunt: if you’re relying on novelty or hoping partners self‑motivate, your program is already on the path to collapse.